News / Coverage

EMERYVILLE, CA–(Marketwire – Dec 20, 2011) - Safely, a division of Location Labs, today announced the acquisition of the patents, technology and products of Seeker Wireless. Safely will use the Seeker technology to strengthen its suite of mobile and location-based security services. Prior to the acquisition, Seeker…

Location Labs’ Safely, which provides mobile services that help parents ensure the personal security kids’ mobile phones, is revealing that its Safely Family Locator has enabled more than one billion family safety location checks since inception. These “locates” have been initiated by Family Locator subscribers…

Safely, the digital parenting arm of Location Labs, today announced that they’ve powered more than one billion family location checks since its debut.  Spread across millions of phone on AT&T, Sprint, and T-Mobile, the locates help parents keep an eye on what their kids are doing with…

T-Mobile added a new family locator service to its suite of carrier-specific Android apps on Tuesday. Owners of T-Mobile handsets will now find FamilyWhere, powered by Location Labs’ Safely software, in the T-Mobile section of the Android Market on their smartphones. With Safely installed, family members…

Location Labs may not be a household name, but its technology is pre-loaded onto millions of mobile phones in the U.S. The company’s Sparkle mobile platform serves as the basis for Safely, and is shipping pre-installed on all of Sprint’s smartphones. In addition to Sprint, the company also counts among its partners AT&T and T-Mobile, and its solutions power the carrier-branded Family Locator apps as well as Sprint and T-Mobile’s ”no texting while driving” services. Continue reading →

The larger of the two acquisitions is Wirkle Inc. The profitable 30-person company, which has offices in Mountain View, Calif., and in India, has been providing its mobile platform to Location Labs for more than a year. Roumeliotis said the company, which generates several million dollars a year in revenue, has helped his company scale and port its solutions to multiple mobile platforms. Continue reading →

Tasso Roumeliotis, chief executive officer of Emeryville’s Location Labs, said frictionless sharing could be dangerous for users because of “the unpredictability of the way your data is shared.”

“You have to assume it will show up in your Timeline and everyone you’re friends with will know what you ate, what you like, what you read, what you smoked,” said Roumeliotis, whose company just released a service that lets parents monitor their children’s activities on Facebook.

Roumeliotis recommended that Facebook users take the time to go through their Timeline “in excruciating detail” to make sure there’s nothing they don’t want to be seen in public. Continue reading →

Inc. magazine today ranked Location Labs No. 775 on its fifth annual Inc. 500|5000, an exclusive ranking of the nation’s fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy—America’s independent entrepreneurs. Online retailer ideeli tops this year’s list. Location Labs joins Spirit Airlines, television maker Vizio, Honest Tea, Dunkin Donuts and Metrokane, makers of the Rabbit corkscrew, among other prominent brands featured on this year’s list. Continue reading →